Alright, I’m creating a mashup of favorite tech from 2010 (including gadgets, games, useful apps, etc.).
• Red Dead Redemption – By far my vote for the best game of 2010. Not only did it have great graphics and sound, but it had an excellent and engaging storyline as well. You could spend forever in this game if you wanted to with a full on sandbox, lengthy expansions, and an online multiplayer mode. Every time I thought I had beaten the game, a whole new chapter opened up. I can’t think of another game (except for maybe Uncharted 2), that drew me into the story so well. There was one moment where I really was blown away – you beat a “chapter” of the game and this eerie, heartfelt music comes on as you start to travel home – it was truly amazing. (Call of Duty: Black Ops is my runner-up.)
• PlayStation Move – Yeah, I know, I’m a PS fangirl, but some on, even Popular Science named it in their Best of What’s New in 2010. The precision is amazing. I found it hard to believe that it was much different than Wii, but after trying both, I can honestly say that PS Move is much easier to use and way more precise. Not only does the PS Move pick up side-to-side and up-and-down action, but it picks up forward-and-back movement and every angle at which you are holding the controllers. For example, I tried Frisbee Golf and you can see every single twitch that you make with your controller. It really picks up exactly how you are holding the controller and follows your movement all the way through your release. It’s pretty fun, but I really can’t wait until Killzone 3 is released in February. I think that is going to be the first game that really makes people think twice about PS Move. Right now, I haven’t talked to anyone who’s even heard of PS Move – they’re all Kinect crazy. I think Kinect is amazing – but not because of what Kinect lets the casual user do. Kinect is amazing because it really has some extreme tech that hackers and programmers are taking advantage of such as haptic holographics and such. I think that tech with help further other inventions, but I kind of doubt that Microsoft will start opening the same power up to the casual users. Tere is only so much you can do with your body movements to control a game. I can’t really see how anyone could play Call of Duty with Kinect. But with PS Move it could be amazing. Not only do you have all of the buttons for different functions, but you can use motion control as well. 2011 is going to be a great year for video games.
• Sennheiser RS120 Wireless Headphones – Why didn’t I buy these years ago? Seriously. These things are amazing. Not only are they amazing to play games with, but it’s great to be able to play video games without disturbing John and vice-versa. Playing Call of Duty: Black Ops is a little crazy because they pick up every single sound from the game. You thought surround sound was wild – try surround sound headphones.
• Kindle 3 – Excellent buy, but I’m glad I held out until 2010. This little guy has been beyond helpful. I carry it with me everywhere – literally. The clarity of e-ink and smaller size makes a big difference over previous generations. I also love the graphite color much better than the usual white. I find it so easy to read off the Kindle screen – it actually reminds me of a traditional book. I can read it in the light, load hundreds of books, play games, surf the net, etc. It was great to be able to keep all of my personal reading choices and all of my school textbooks with me on one little device. Ahhhh, Amazon, how I heart thee.
• Roku XD|S – I won one of these from a Mashable contest. I was going to buy one for myself for Christmas, so it was perfect timing. This little device is awesome. I loaded it with MOG, Pandora, Hulu Plus, Netflix, Newscaster, YouTube, and a bunch of other “channels,” including, a hunting and fishing channel that John loves. They’re pretty wallet friendly since they range from $59-$99. They use hardly any power (they don’t even have a power switch). We are putting it on a junk TV we got as a spare and are moving it upstairs so we can move the good Samsung monitor downstairs with the PS3 running Hulu Plus, Netflix, and everything else as well.
• Dropbox – Okay, I’ve had Dropbox for awhile, but this year I went ahead and started paying for the service. I have the 50GB plan, which even though I think I’ve put everything I’ve done all year in it, I’m only taking up a third of the space. I use it as my default spot to save all of my files so they all get backed up as soon as I save them. I have a feeling it’s really going to save me one of these days. It also lets you keep versions of files, so if you delete or modify one you can go through to any version you’ve ever saved. Amazing. Plus, I can use it quickly and efficiently on my Droid.
• Pogoplug – Last year’s Christmas gift, but this year was obviously the time I used it the most. Great little gadget. They recently lowered the price on the main model and added a wireless adapter for what they lowered the price to so they actually sent all customers who had previously bought the Pogoplug a free wireless adapter. That’s treating your customers right. I keep everything on hard drives connected to this thing and can access them from anywhere (including my Android device).
• Hulu Plus – Yeah, I definitely signed up for this in Beta. Loving Hulu Plus. It is so convenient to watch whole seasons of shows and catch up on shows I’ve missed without having to worry about expiration dates. I was having an issue with watching it on my PS3 or iPod Touch because the ads would blare (which was horrible with surround sound), but it seems like they adjusted that because it hasn’t seemed to boost on ads for awhile.
• MOG – MOG has been my favorite music service of all time – aside from my trial experience with Spotify (but it’s currently only offered in select countries). I no longer find a need to go “find” music and I haven’t touched my iTunes library in months. With maybe one or two exceptions, every single song I have ever tried to listen to has been in the MOG library. I also has a great Pandora-like radio slider where you can pick an artist and then have it find similar songs by other artists (and you can adjust it to mix in more or less variation). You can also create and share playlists, like/dislike songs and search a huge library. Two other bonuses: they have apps for all smartphone operating systems (with downloading/offline listening) and a Chrome web app.
• Square Reader – It’s a tiny credit/debit card reader that plugs into the audio input of Android or iOS phones and allows you to accept payments. It took a really long time to get the card reader because there were manufacturing limitations and such, but once I got it I tried it out and it’s amazing. Not only is it instant, but it allows you to swipe or type in payment numbers, accept a signature, and send a receipt via email. Very cool. And the money was directly deposited into my bank account the next day.
• Evernote – Yes, these are other services I ended up paying for to receive premium access. Evernote just recently hiked up user limits to 1GB, also, so that was an awesome holiday bonus. It’s very convenient for sending myself recipes, taking photo notes, or most recently, for importing all of my Delicious bookmarks in case that service ceases to exist.
• Remember the Milk – Remember the Milk has been a life saver to remind me of tasks and quickly schedule reminders. Plus, these both have mobile apps, Chrome extensions, etc.
• Google & Skype – Yeah, I know, I’ve been using Google for years, but I am especially grateful for Google this year. Not only do I use a ton of Google services for all of my online needs (Voice, Chrome, Reader, Android, Gmail, Picasa, etc.), but Google Navigation and Places saved our butts as we traveled cross country and it continues to be our guide around Seattle. I use Google Navigation for all of my traveling around in car or on foot when I’m not sure where I am going. We were able to see where we were going while traveling cross country, how long it would take, the distance between turns, were easily rerouted, and we can even decide to ignore highways when there are traffic jams due to Husky football games. We lost signal a lot while coming cross country, but our Droid kept chugging because it had already pre-loaded our route. They recently added a lot of offline functionality, so it should be even easier going across. They only time I lost total signal was in the middle of Wyoming and it was all one giant stretch of highway so I didn’t need the Droid anyways. Skype has just been awesome for making calls. I use Google Voice for texts, voicemail, and a main number, but I use Skype to make calls from my computer or from my phone to someone logged into Skype. For unlimited access, $3/month for Skype is pretty great – $0 for Google Voice is even better.
• Xpenser – My personal finance log. I don’t write down transactions – I enter them in Xpenser. This has been awesome for keeping track of every expense. I don’t even bother to look at my bank account with the exception of maybe once or twice a month. The bank was always delayed and I could never rely on the numbers. With Xpenser, I enter everything and can have multiple reports. For example, I have a Primary report, a Pending report, and a personal spending report for each of us. I can add things in the Pending report and move them over to the Primary whenever I need to. I can tag things for business, or as a credit card charge, can add labels, types, notes, dates, and even receipts if I want to. I usually just access Xpenser at the end of the day to record expenses, but when I’m on the road I can whip out my cellphone and send it an SMS to add expenses as well. Oh, and it’s free.
• Adobe Creative Suite 5: Master Collection – The Adobe Creative Suites are always useful. I use at least one program every single day, whether it’s Photoshop, Illustrator, InDesign, Dreamweaver, Fireworks, Acrobat, Flash, or any number of other program. I need the programs to make it through any work day. The improvements are welcome. I especially like how they finally made the previously-Macromedia programs look like full Adobe products, and I love the content-aware feature in Photoshop. It’s a major time saver.
• TweetDeck – I used TweetDeck a ton during my graduate program to keep up with hashtag conversations. I use the desktop app, but haven’t found the Chrome app or Android app very useful. For Twitter on Android I use Twidroyd Pro.
• TextMate – I’ve used TextMate a ton at work. For some reason I can’t use DreamWeaver to access the server, but TextMate seems to be working just fine – it color codes, allows tabbed browsing, and I just recently read an article about extensions that I’m going to try out.
• ProGaming Glasses by Gunnar Optiks – They add slight magnification to the image on the screen, slightly tint the picture, and reduce eye strain (something I suffer not only gaming, but sitting in front of a computer monitor all day at work). They’re supposed to be around $100 but Amazon, like usual, has them on sale for less than half of that.
Yet another thing that caught my eye this morning – Sony’s Flexible OLED is Thinner Than a Strand of Hair. Very cool. Below is a video that was linked on Gizmodo’s post. It shows the screen being rolled while showing video clips. What’s even more interesting about the post is the comments… some ideas that commenters are posting that seem pretty crazy, but will probably be very possible some day.
Okay, so I have mixed feeling about this one. On the one hand, WIRED is one of those magazines that I think really represents good design and I love flipping through it… not only for the articles (which are always awesome), but also because it has a beautiful layout and interesting typography that is hard to find sometimes. I also would hate to see the paper version die. BUT the iPad app IS the paper version… with much more functionality, video clips, interactive content, etc. It’s like having the magazine come alive in your hands. Now that is cool. (Video embedded below.)
I would take the printed version over the online version any day, but the iPad version versus the printed version? I have a feeling the iPad version will win me over. It’s the same layout and great design with added bonuses. This is another one of those apps that will make me get the iPad. Imagine what other magazines could do with it. Popular Science would be another good tech magazine to do this. What about National Geographic embedding short videos when you click on a photo so you could see more? Or giving a voice over if you wanted to hear fun facts? Bon Appetit could upload videos with each recipe or how-to videos in sections where they explain unique cooking techniques. Sports Illustrated also comes to mind… of course there are sections I wouldn’t want to “come alive,” but what about including clips from games? Or mini-sports games in the app. The possibilities are endless.
I hate to say it, but if print is on it’s way out in the future… jumping on the mobile bandwagon seems like it could save a lot of magazines and newspapers. Of course, that might speed up the process, but I can’t help but think we’re headed that ways anyways. This might actually be a good stimulus to get more people reading magazines. For all those people with short attention spans who can’t take the time to read, maybe interactive reading apps like this could get them to read and find out more about what they are looking at.
Who knows. All I know is, this makes me want an iPad even more. I’m waiting a bit to see what Android Froyo does with tethering (through my DROID). I’m pretty curious about Google’s plans. My only concern is – if Google creates a tablet will all these apps eventually come to Android?
I had to pass this on. Popular Science just finished posting 137 years worth of their magazines online. Not only are they online – the archives are free and can easily be viewed via browser or mobile.
The gadget geek in me is jumping up and down, but so is the designer side of me. It’s very cool to read about and look at photos of past technology, crazy inventions, and (what were) futuristic ideas. At the same time, it is amazing to compare the designs from various dates such as 1874, 1940, 1972, and 2010. Design and the technology printing those designs was constantly changing as well. People were creating new ways to share ideas and information. Layouts changed from plain, standard column text to full page ads and articles with lots of photos and flexible regions of text.
Lately, I’ve been talking to more and more small businesses that express that they aren’t getting out to enough people. They are starting to realize that more and more people are turning away from phonebooks or newspaper ads and to the internet for their business searches. Recently, I was at a local conservation commission meeting and they had expressed that they did not receive the crowd that they had wanted for a trail opening. My boyfriend asked, “Did you advertise?” They said they had posted it on various billboards, in newspapers, and in mailings. We both admitted that neither of us had seen a single ad that they had distributed. I added, “I probably would’ve noticed if I had seen it on the computer.” Slowly, more local businesses are realizing that people are turning to the internet for nearly every need: news updates, television shows, conversing, finding sales, etc. Having a website always sounds like a good idea, but some small businesses are hesitant. They think that they don’t have the funds, the time or knowledge to make updates, or doubt the importance of such a thing. But it is important. More than ever. I think, for those that are hesitant, a very good step that small businesses can take is to either set up a Facebook Fan Page, or pay a small amount to have one set up. Why? You ask. I’ll show you.
A Few Statistics For You To Consider
There are more than 200 million active users, with 100 million of them logging on at least once a day. More than 66% of Facebook users are outside of college and the fastest growing demographic of users is those 35 years old and older.
The average user has at least 120 friends. (This is especially useful when you consider the term, ‘viral marketing’. When a person becomes a fan, everyone of his/her friends sees that they are a fan. Each “John Doe became a fan of Suchandsuch” has a link, “Click to become a fan.”)
More than 1 billion pieces of content (web links, news stories, blog posts, notes, photos, videos, etc.) are shared each week.
Facebook is currently translated into over 50 languages with 40 more in development.
Every month, more than 70% of Facebook users engage with Platform applications.
More than 10,000 websites have implemented Facebook Connect sites since its general availability in December 2008.
More than 30 million active users currently access Facebook through their mobile devices.
There are more than 150 mobile operators in 50 countries working to deploy and promote Facebook mobile products.
Internet users do not need a Facebook account to see Facebook Fan Pages.
Facebook Pages are almost entirely customizable. The only parts that you cannot change are items that you wouldn’t want to change because users are very used to seeing the standard elements (profile photos, “the wall”, different boxes, etc.). At the start you have the standard tabs: Wall, Info, Photos, Discussions. You also have Reviews and Events. Of all of the tabs and boxes, the only ones that must remain are Wall (where interactions take place) and Info (website, hours, phone, etc.). You can add as many as you’d like and customize anything as you’d like. For example, on my Facebook Fan Page I have the Wall, Info, Extended Info (services, payments, etc.), Photos, Hello! (welcome page) and Boxes (with blog info, Zazzle store, etc.).
More and more applications are being built that can simply be added to pages. For example, do you sell your crafts through Etsy? You can display items from your store right through an Etsy app. Do you sell shirts, mugs, or bumper stickers on Zazzle? Display them with the Merch Store app. Want to accept donations right on your Facebook Page? There are apps for that as well.
There are also apps (Extended Info and FBML) that allow users to insert HTML, Markdown, or Textile code to included photos, galleries, Flash, videos, etc.
Administrators and users (if allowed) can easily post photos, videos, and comments. Administrators can also send updates which go out to all of their fans.
Have an event coming up? A sale or customer appreciation barbeque? Simply create an Event with time, place, photos, description and allow users to RSVP right through Facebook. Users can also ask questions on the Event page and comment with suggestions. Any users that are sent the Event will receive a reminder of the Event several days before it happens and will continue to see it until the day of the Event.
Several Ways To Get The Word Out
After June 28, 2009 small businesses will also be allowed to get a vanity URL. For those that don’t know what this is, it’s a custom link to their page, for example facebook.com/companyname.
Don’t like the facebook.com in there? Make a subdomain with your own hosting and send people that way. List it on your business cards, newsletters, or newspaper advertisements. For example, I use facebookpage.mepriestley.com for my Facebook Fan Page.
When you publish your FB Page you have the option to “Suggest to Friends.” They will automatically get a link to become a fan. Once they become a fan, all their friends will see that they are fans. If you have a group of people that are friends (say classmates of Oxbow Highschool) will see your company in their sidebar and it will say “5 of your friends became fans of YourCompany. Become a Fan.”
Use other social media or internet means. Link your FB Page to your Twitter account. What about your LinkedIn account? No idea what I’m talking about? You could also send out an email newsletter and include the link.
Finally, Facebook gives you the option to “Promote Your Page with an Ad.” This works much like Google Adwords. Facebook ads are Pay-Per-Click. For each click you get, you pay a small fee.
Finally – Why not? It’s free! Another good point that I’ve read in the articles below is that, your competitors are joining. Whether you like it or not, there are companies that are joining and users are listening and interacting with them. Where are you?
Great site: Epipheo. I first came across this site when the post, Epiphany Videos to Propel Viral Campaigns ended up in my inbox as a result of my subscription the the Flip the Media blog. The article itself was a brief insight to the site’s beginnings as well as where it might go from here. What most interested me was the embedded video, How Internet Has Changed Advertising. From there, I couldn’t stop watching videos. Each one really does make you think, even if just for a second. It’s definitely not brainless material.
There are videos in a variety of different categories. What I most enjoyed were the videos on advertising, marketing, and the spread of information on the internet. This is why I love the internet, social media, and digital media. There is so much information out there. I can’t get enough of how much there is to learn, how easy it is to get your hands on practically any information, and how people display it. Whether it’s videos, websites, photos, blogs, etc. The variety and depth of material is astounding. Check out the video from my last post if you don’t get where I’m coming from. Amazing.
